Tuesday, January 04, 2011

Adverts

Or commercials are you provincials know them. As in: almost all US adverts suck rotten eggs. Luckily, the Brits are incredibly marvelous at producing imaginative and above all, ironic commercials.

So if there are any of you ‘Ad Men’ or women reading this (fat chance, I know), allow me to point you in the direction of the Top Gear ‘Best Car Ads’. Notice the almost effortless, simple, sometimes bizarre way these commercials transfer the need and want to buy via the TV.

Also: notice with what aplomb the accompanying descriptions simply introduce then with that light touch of Englishness, for lack of a better description, snarkily tosses it your way. Now go and do likewise.

Enough jibber jabber, go forth.

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